He set me up

Meanwhile and in between these never-ceasing winter celebrations and studio-renovations I did several shoe designs, new website for my unrelated to footwear works and projects (yet unpublished), loads of new video-diary notes (that are coming for public view in close time), defined my resolutions for this year and become Glamour magazine’ nominee for the woman of the year 2015 ,, I didn’t post for you any “Happy New Year” sort of message, attend most of the “official” parties, have too much time practicing roller-skating (wether went frosty after xmas), practice drums at all (my lazy fault and no excuse).  But here is a fracture of December time:

celebrate

Beginning of December. I thought I am going to assist my sweetheart on his studio shooting. Naive, I didn’t realise I’ve been set up for the scene, props and participants.

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It isn’t a séance thought..

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I have another birthday. Count candles on the cake (this time on the table.)

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“Invite Only” late night dinner attended by my closest friends with great ambient and delicatessen created by Style Cousine Tooo Much Girls. And I loved that to the last bite.

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The shoes of December inspired by dazzling illumination, champagne and red wine. Thought it looks more like treasures of gold with rubies. It is a sample set of designs and I don’t have ready-made stock, so if you have the urge for purchasing please write to shop@pleasemachine.me to do pre-order.

Bye for now, I have plenty of ideas to think about 🙂

insta gold

golden shoes and rubies

gold and rubies

golden shoes

 

Print riot in a seaside afterglow

Happy end of our sea-side vacation and summer road trip 2014 around formal Yugoslavia!

And while I am looking through and trying to highlight some specially special moments from all documentary videos and pictures we’ve made I already can show the cover image of this adventure:
One day we stayed by recluse rocky shore down the cliff. Not a real beach was it. We made the way there across blackthorn bushes and climbed down the steep wall to get to a relatively little stone plato. To set at home for a night we made a stove in a split and landed our blankets under a hanging rock. Far on horizon had begun spectacular lighting show with thunder.

What a nice summer day was the day of our 4th year wedding anniversary. My sweetheart snapped me getting suntan before supper.

dotted coolie hat

To me this picture brings up a warm memories that are to stay private due to in’s emotional momentum. So I better tell you about the hat:

My in a way bridal gown consisted of strapless golden swimsuit, kimono with giraffe print, cheetah mules and dotted coolie hat – all designed and made specially for this travel.

Coolie hat is my usual accessory on very sunny travels. It gives a pleasant shade and to face and shoulders. This time I made it look a bit like a flying saucer closing my head between two cones leaving the aperture just wide enough to keep the face out. But polka dot pattern makes the hat down to earth.

I add few more pictures from last summer to show this headpiece vary. And as you can see it is pretty universal device that goes with almost everything:

coolie hat and fanGay dancing with bubbles during Gay Pride 2013 in Budapest.

coolie hat strawClassic sun bathing

coolie hat and Albert Einstein

Taking bus-ship with Einstein looking man in Venice

coolie in the forest

Picking mushrooms

 

P.S.: Actually, while writing this post I’ve realised that I wore Coolie on the cover image of Summer trip 2013 as well. Ah, what an adherence to an object:

cover imade summer trip 2013

This year I decided to keep the cover free of titles.

Keepin good times rolling.

dotted coolie hat

 

Strategic Wardrobe For Film Festival Engagement

cinema engagement

Hey, it’s been a while without a word from my secret life.. It’s partly cuz right now I am going through my yearly spring fasting that lasts for 50 days. The purifying quest begun on 3rd of March and now I am over the major part of it, only 2 weeks left ahead. I promise you I’ll share my hard and marvellous experience with you once it’s over, but yet I prefer to keep it private a bit more,,

All in all I spend efficient offline time within manual and intellectual labour before I can disappear from Budapest for a week. You see, we are with Arjun Talwar going to His film’s world premiere at film festival Vision Du Reel in Switzerland mountains.. His work will be screened on 1st of May at 18:00 (Place du Marché 2, Nyon, Switzerland. Repeatedly screened on 02.05, 13:30) but we going to stay for the whole week’s program. Now, as you might guess, I am all in preparation for being Arjun’s very best support at his thrilling Moment!

Indeed, wouldn’t you need a best friend next to you when they screening the world’s premiere of your movie into the darkness of the cinema? I realise the importance and as a part of my action-plan I finished yesterday my director’s friend outfit #1. Despite that it looks as for an engagement party a white lace pencil-dress and B/W high heels turned out to serve just right celebration flow on the test-drive walk around the city:

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Are you yet stand on your feet? The dress is actually has no lining. Therefore it can have any colour beneath, I’d just need to make few extra bodysuit to fit other shoes. This kind of multifunctional dresses saves bunch of space in my hand luggage:

white lace pencil dressBut don’t ask me where I got the lace: it’s a vintage cut out, looks fishily alike curtains. No more fabric was left over: no more dresses like this one gonna happen. Shoes in opposite available for the order through the webshop for limited time period.

sounds bride

I have to strategically think of more refreshments to a film-spring wardrobe considering every possible situation that is hard to predict. So good-bye for now and check back sometimes if these rare news getting more frequent.

walk zee

And, Ah! on the page 26th of the festival program you’ll find the humble cinematographer genius that give sense to all these here efforts.

Stay beautiful! Anna Zaboeva

Good news from the stars

Discover new talent on the horizon of animation film makers. Eszter Jánka (18) wrote and directed distinctive short animation movie for Pleasemachine. It’s appealing to us to have a glamorous Fox for the main character in a fashion reel. Specially because the sexy voice behind it is Scarlett Johansson’s own vox casually narrating about her flawless style choices.
Thank you Eszter! And enjoy the movie:

Eszter Jánka specially for Pleasemachine peculiar footwear, ©2014

Merry Go Round And Round..

On a last Day of a year, 7 years ago I hopped on a passing by train that took me away from my homeland and brought into new year, new country and new life.

Time is a bold fellow. I don’t sit counting years I’ve spent in Budapest.  I like to think that things don’t just happen chaotically but guided by unseen forces add up to a divine pattern of sense with it’s own rhythms, repetition, rapports. No blind periods, no interruption, no mistakes. Only on December 31 of each year, when I usually doing in my head overlook of another symbolic round that I was lucky to complete, I recall that Russia is one more year further away from me..

This time I counted to 7 and discerned a circle figure in it. It felt like something big and important just have been complete. And, at the same time, it is the beginning of a new round.
Seven unpredictable years went on a single breath. One thing I know for sure – living in another country certainly worth the struggle if you know your purpose. The dash between 2007 and 2014 for me was a significant period filled with sense and value. Besides that I found myself a new home, my life of an artist and shoe designer took shape and clarity.  Anyhow, I’ll have a talk about being a Russian designer in Budapest before the screening of a doku-film about it. You can come to watch and listen at Kino Cinema (Szent István körút 16., Budapest, Hungary, 1137) Saturday, Feb. 1st, from 5pm to 7pm.

Not yet knowing myself that Zing takes me on a new round, on new year eve 2014 I marked this point with essentially new design.

First reviling piece of a new Pleasemachine direction is exclusive high heels with horses and elephants in swagger harness marching on vintage fabric. It reminded me of fancy antique carousels – the symbol of careless life festival and holiday celebration that goes round and round.

My personal totem shoes with the symbol of this year in a tiny video we made on New year holidays.

Shot by Arjun Talwar, camera assistant/shoe photography Attila Boltresz .

Gallop!

Exclusive pair of heels

Previously it was vintage italian silk scarf. Then scarf got upcycled into Pleasemachine footwear. One scarf for one pair. Shoes are featuring adorable print of dressed horses, lions and elephant as well as black and gold leather, 10cm high heel and 1,5cm platform. Each side of the shoes has its own part of one bigger picture, thought the left and the right shoe is not a mirror reflection of each other. However shoes has wholesome appeal due to common colours, and its fun to wear.

Exclusive high heels featuring gold leather and vintage silk scarf
Do I sell this shoes? Its hard to let go the things you truly in love with. So, Most probably No – I don’t sell it. Thought I’d give the shoes to someone who got a good purpose for it. And, by the way, you can pitch your ideas to hello@pleasemachine.me
Graceful galope of pretty horses on vintage scarf

Back to our horses. There is one genuine antique carousel in Budapest, beautiful masterpiece and the only one carousel with the horses in entire city. Right now it is closed together with the whole entertainment park and will be accessible only from spring at Budapest ZOO. But we couldn’t wait. I’ve got this idea for a movie..

carousel Celebration

Making movie.. behind the scenes.

Set on Short Film Commercial

Around Xmas holidays Arjun Talwar came to visit. He arrived from Lodz and ring the buzz on my door one evening, just like he usually does it once in a while. Its been already 5 years since he went to Polish National Film School and this spring it will be over for him . The good news is – after the studies he is moving to Budapest to make his Diploma movie. Meaning that the friends will be together for a long time and great purpose. I hope for at least half a year..

So he walk in to the kitchen and leaned back in the armchair,, Oh, hang on.. it was actually a daytime and I was in my studio running school workshop for buncha people. Arjun came at the busiest moment and went on duty to take care for bar and music. We got to talk only few hours later when students left to home.

Obviously, the first news I’ve told was about freshly made new high heels and footage with Merry-Go-Round. I’ve suggested, “Lets make a little film for these beauties together, lets say tomorrow.” He said, “We need a screenplay.”  A screenplay? I thought, Common, we never needed a screenplay before, I mean, we surely need a story and a concept but there always was a room for improvisation.

What is the script: each scene is numbered, starts with time of the day and name of a location.  Requires defined camera angle / camera move,then comes specifications of particular action and light. In other words it is a dry document of terms and abbreviations with no place for lyrics. If you are writing your first movie screenplay upgrade your language so it looks professional. I didn’t go arguing, after all it was me who was a film school drop-off, so by now Talwar must know better then me about screenplay importance. So I did as I’ve been told and wrote down a damn script..

For the symbol of holidays we chose lighting tram and Danube panorama at night.

Back to our movie plan, we’ve got total of 9 scenes. We’ve made a list of actors, props and equipment. We’ve laid the shooting schedule in 4 days: Day 1: scene 3, 6  / Day 2: scene 5, 4, 2 / Day3: scene 1,8,9 /Day4: scene 7 (sunset).

It took us like 4 hours to figure everything out and  one easy-going week of work. We spent 3 days between shooting and editing in Belgrade celebrating the New Year.

1,5 min film was made on the edge of 2013 and 2014 year. I miss making videos and I will be practicing in short films more this year. And I do take necessary effort to make my time free for that.

Did anyone else had a  luminous moments lately? Please, share how the beginning of 2014 feels for you so far.
Can’t wait for you to join the vibe! Anna

Just Another Good Day

 Does it sounds like a good idea to stay home all day doing nothing serious? For me being at home is such rare thing,,,, rather unusual experience worth capturing the moment,,,, specially if it comes on my Birthday. Luckily the other night windstorm did a good job and in the morning the sky was glass-clear,, sunlight flood the room and was almost touchable. My sweetheart made photo-series that we called ‘Just-Another-Good- Day ‘ picturing me at home from the morning through the day.. Birthday  I think is an Ok excuse for having so many fotos of yourself,,,, So this post contains a loads of pictures of my very face in a casual private environment,,,,,

I also could not make the selection fewer, so I composed them by themes that feature typical girlish stuff: next to makeup mirror or with fluffy dog as well as changing dresses and characters,,,, never then less pictures deliver quite well that sunny, intimate and careless atmosphere of being home. Lets go and have a look,, the classic morning sun-charge procedure is the first on agenda:
(click on pictures to see it larger)

I still didn’t get my own drum set (sigh) so between the rehearsals I’m practicing rhythms on my laps if at home, or rubber sole sheets if at workshop, or anything that doesn’t sound  if somewhere else. Am I gonna be the best female shoe designer drummer? Eventually apparently perhaps I will,,,, For now I enjoy the feeling of getting it right. Playing drums kicks me like kinda drug and is just about as much addictive. In other words, I am inseparable with my sticks now, and obsessively digging the tricks,, shortly you will notice it, just let me set myself,,,,

For a Bday I’ve got new frames from my dear friends Zack and Yulia from Vinylize,, and even thought it was yet missing prescription lenses I couldn’t hold back from trying it on.  Frame is absolute dope for both Visioneers with bad sight and music lovers  as it is made of vinyl records! Check my badass look topped with newest high heel shoes and black leather briefs..

.. sunbathing on December’ afternoon with Roger on the balcony (click,click):

Last couple hours before the sun was gone, the cat woman took over photo-shoot and started to make  her own movie taking advantage of Nora by Meszaros Laci, that he brought to our flat for temporary storing a long time ago (due to having some transportation difficulties). The camera is one of my own from my Super-8 collection above the mirror,,,, Blacksmith leather dress I’ve made specially for one film festival that I’ve visited couple weeks ago,,, So as the heels. Mask have been already through several events in my life since 2009 and treasure up buncha cool memories,,, +1 more since now:

At the evening, when Laci and Sam came over as usually, we were already in the middle of making a music video. Laci surprised seeing his Nora being upside down, but champagne smoothen the situation. With it, another good day was soon over,,,  And over again.

Captured moments: Attila Boltresz ©.

Student doku Film made Elekes Julia in Jan2013. And all thought I would do the light differently but my own narration does not irritating me here so much, therefore its my fav film so far. It tells you what it is to be shoe designer, how Pleasemachine peculiar footwear came to life and what kind of thoughts and processes drives it forward.
Location – Budapest
Language – English
Operator – Füzy Gyorgy
Director, editor – Elekes Julia

Second part

My first wedding – don’t say Yes, say “Igen”

On this day 3 years ago we were Just Maried.

20 minutes before the official procedure I was still making my bridal sandals of silk cord and leather, then we rush to the institution. It was a burning Budapest summer day.

Our friend Mihaly asked if we had any rings – we negativelly shook heads and he reached into his pockets to see if he has anything to save the situation.. I need to add that Mihaly is genious mechanician mind that can build perfectly a bycicle, private airplane and anything in between including large laser machines, of cause he had to have two iron devices looped into rings that supposedly used for fixing water pipes or so. The rings were also adjustable in diametr with the screw and we were fixing the sizes fitting it on our fingers after we signed into some official book. The speaker woman who’ve did tonns of wedding ceremonies on conveyor expressed quite a puzzlement face when we loaded out on official silver plate our symbols of promice – random metal part that used for ring’ screwdriver accidentally and significantly stated in Hungarian – “a Cage”. We both burst in laugth when we realised that fact.

Pleasemachine wedding rings
Pleasemachine wedding rings – handy parts on heavy duty

You know, in Budapest you say Igen when you’ve asked if you are certain about something that I didn’t understood what is that, and then its just like everywhere else: first you sign in the book then you kiss, or the other way around – I dont remember now. But it doesnt hurt neither way. It just feels a bit akward.

But civil ceremony was over soon however. Just married us and our dear witnesses went to a front square (Blaha Luiza) where few more friends was already waiting with champagne. Its was documented on film by Balazs Toth.

Just married

on a wedding day
Happening was witnessed by Igor, Bobby, Peter, Mihaly, undefined girl in glasses, Marcel and Matt Klinn.

Summer fitting program

Here is a video of me dancing. Hot season is full on. Time to go on holiday and inspect your posture for traces of hard working. Lightweight dresses, neon swimsuits, straw hats, beads and glitz highly require lightweight dynamics in your gait.

U are welcome to join! Practicing on the sun makes it easy to do as your fibers are warm and flexible. U dont need to learn movements cuz U should improvize with whole body following music rythm and keeping in mind simple order:

1 – joints warm up

2 – muscles strach

3 – tonus

Dont forget to drink a lot under the sun and then have a healthy breakfast!

So shell we dance together? 🙂

P.S.: Last 2 weeks I’ve been very effective in sourcing new influences. My vocation continue revealing to me modern cultural phenomenons and I tasting life outside of comfort zone,, So far so good. And all the stories/observations from latest travels are slowly getting ready,,

Freakin Clever shoes. Pleasemachine breaking news!

When first time I’ve finally seen our Clever Shoes in action I stood speechless – it looked so fine and its features was so easy to use that it was hard to believe  it took us 2 years to fulfill this goal.. Technology here was not dominant feature but humble servant of design and craftsmanship.

spirit of Glory

Pleasemachine together with TOMeffect creative directors Tatjana Voronova, Ondrej Vaclavik and  Mona Huber started to work on this project  few years ago..

We just came back from incredibly successful WIMA conference in Monaco where we were represented this project and now its the time to answer everybody’s questions:

What is Clever Shoes?

As you might know Pleasemachine peculiar footwear was established in 2008 but the beginning of new age for Pleasemachine was  distinguished in 2011 by the concept called Clever Shoes – the shoes that can express their story, possess and collect memories, serve their owner in socializing experience and even get him around the world. The concept is based on the idea of creating High-End designer products with instantly accessible great creative value.

Whats the trick?

In order to render those services TOMeffect  came up with the idea to implement into the shoes technologically powered “Clever Keys”. In 2013  Clever Keys was specially developed for Pleasemachine by Connectmesmart GmbH and powered by Near Field Eco-technology (NFC) that enabled on most of mobile devices. This technology also helps the shoe’s story to be continuous record accessible at any time and be the storage of the information about idea, designer’s inspiration, production, and so on along with technical characteristics like size, materials, units quantity in the edition, the season, return polices and shoe care advises.

– How does it work?


Wearable technology sign

By simply touching (called Tapping) the shoe with your NFC enabled phone/device you can access the information about the shoes or launch applications that can do many things already today.

Just like you click on the picture you can tap with your phone Clever symbol on real shoe and the same video  will appear! You tap another Key and will discover the shoe on Facebook  to see its score for example! This technology is in the fast developing sector, therefore more and more services will be available in the near future.

– How many information can store Clever Key?

the Keys in one pair can be as many as you wish and give you access to different URL, URN, mobile App, Contact, etc.

Who can load the information to the Keys?

few Keys in the shoe lock permanent information (size, material, model description) programmed by Pleasemachine, but we embed several complimentary Keys that can be reprogrammed  by the customer himself again and again using simple NFCapp.

And that is the most fun part!

What can I do with the Clever shoes besides discovering its history?

Since in each pair of shoes there are few Clever Keys that are for your personalization you can do pretty much everything! Just to name few –

  • load for instant access your favorite radio station or news channel,
  • install the application which can put your phone into flight mode (good for cinema lovers and big travelers),
  • install step counter (for walkers),
  • keep saves your kid’s phone numbers (for parents who worry),
  • choose the shoe for a gift and send build in personal video message to your friend,
  • have instant access to your own portfolio when you go to public
  • in near future functions will be limited only by your imagination

How do I know where on the shoe Clever Keys are located?

Different editions have different esthetically matching logos/patterns designed for tagging purpose and its indicated on the shoe label under Clever Shoes trademark.  Like on the first edition of  clever shoes you can recognize the Key by square perforation pattern.

Explore the story of Colonel Boots

– Why is it eco?

Pleasemachine shoes are made with respect for craft traditions and environmentally concerned therefore we always looking for the technology that matches our philosophy.

One little Clever Key can store forever and with instant access on your mobile all the information instead of printing and keeping all those agreements of warranties, shoe care advises, thank you letters and bills.

Can I wear it like simple shoes?

Sure! Extra functions are not obligatory to use cuz essentially the shoes stays the same astonishing Pleasemachine handcrafted shoes from the first generation just with a little high-tech compliment that serves easy and fun experience for the customer and brings up Clever values only when its required.